Shinobi Story
A fully custom Naruto MMORPG — the WoW 3.3.5 client was completely overhauled with original character and ability animations, rebuilt systems, and custom gameplay. $110K in revenue, 1M+ downloads, 56K players, 16.5K Discord members. I joined as customer support, contributed animations, shipped content weekly, and ended up mentoring the dev team.
Featured Video Highlight
The main showcase video — start here.
Featured video - personal milestone
Live-Ops Performance
- Scale & Community:1M+ downloads, 56,000 players, and a 16,500+ member Discord community.
- Commercial Success:$110k total revenue with an ~85% margin and low COGS.
- Longevity:Sustained engagement across a 5-year project lifecycle (2019–2024).
Project Narrative
Not a mod — the WoW 3.3.5 client was completely overhauled. Original character and ability animations, custom combat systems, and rebuilt gameplay infrastructure made it a fully original product.
I started in customer support to learn the live community pulse, then transitioned into development. I contributed character and ability animations, guided new developers in scripting, level design, and debugging, and shaped content rollouts and training resources.
Marketing Rollouts
I built promo materials timed to major content drops — update trailers, event graphics, and community announcements designed around peak player activity windows.
Content Planning
I mapped content drops to player progression milestones — quests, story beats, and seasonal events timed to keep both new players and 5-year veterans coming back.
Visual & Technical Polish
I built a before/after audit workflow to standardize level quality — reviewing community-created areas against official content benchmarks.
Focus: Environmental lighting, asset density, and player pathfinding clarity.